Thursday, September 14, 2017

BSA306, prototype packaging design, 14 September

The group, except for Jellybean who is in the jar, wrapping around the outside facing into the jar to look like Jellybean is with friends.  Maybe it'll look more impressive in colour because b/w isn't doing anything for me.

I did the research, but didn't spend any real time designing what I wanted the packaging to look like.  It's definitely "prototype" for this exhibition.  The middle name band looks very nice wrapped over the brown box.  I think I would extend the band so it wrapped all the way around the box and "sealed" it.  Each character, if I was doing the whole line, would have their face in the circle.  Medium Jellybean went into the box with a hunk of purple fur.  It was to keep the toy from rocking around in the box.  In reality, shredded paper would be the better, more cost effective option.  

Image may contain: indoor

The jar packaging, at extreme left in this photo, has a plain name band on the front, a product description sticker on the back and a group portrait of the group stuck on the inside of the jar for colour.  The description sticker is really big and I don't think you can see the portrait.  combined with the name badge, it does look like a unified wrap and would look very flash if I could get the size right and print it in one piece.  I'll do some more work on these ideas for the final project talk.  I still need to get good prints going before I do anything more on packaging.  If the toy is crap, who cares what the container looks like?

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