Wednesday, March 8, 2017

BSA303, internship proposal and image compression for websites, 8 March, 2017

Lots to do for this class!
Personal branding, website, portfolio, showreel, CV, and internship research (4 national and 3 local opps), hours is due 7 April!



During the this paper you will be required to undertake industry related work experience accumulating to no less than 100 hours. For your Internship proposal you must prepare yourself for this task and do the research around your chosen industry and the opportunities you wish to pursue during this year.

Personal Branding:

To prepare yourself for the opportunities you wish to pursue you must make sure you have prepared your personal branding to a high level of professional integrity. This should be individualised to your chosen field and include:
  • Curriculum Vitae
  • Portfolio both electronic or printed
  • Showreel
  • Website
These items should be speak volumes of your creative work and personality and should be highly accessible to prospective employers. You should be able to simply tweak your content at the end of the year ready for your progression into professional employment.


Industry Assessment:

All students must identify at least three industry opportunities within the southland area and a further four opportunities on a national level. This is to help you not only identify opportunities locally but to get an understanding of the creative industry within New Zealand so your internship hours best compliment your overall career plans.

For each company you should give synopsis of the company/organisation. Including links to their website and/or major works. Include contact details and the address of the company.

Internship Breakdown:

You must provide information on how you wish to break down you industry hours, ie are you hoping to spend all your time with one provider or do you wish to spread this over a couple of providers. Justify your choice in relation to the experience you are hoping it will provide.

Please indicate which companies you have contacted and provide the follow.
  • Cover letter/email
  • Detailed explanation on why you have chosen these providers
  • How this will benefit your career options
  • Dates and times of negotiated hours for internship.
  • Provide a workable plan for completing hours by November
  • Provide an impact assessment on your workload

Compression for the web
looking for "sweet spot" that keeps images from being ripped off or editable by others
example banner has bit map and vector art
in Photoshop
first, look at dpi under image- image size.  pixels per inch (centimeters for print) should be turned on for web.  resolution is 72 so it appears well on screens. width and height depends on end user
(should be set on 1920 wide if it's going onto TV)
flatten image ctrl shift e flattens all layers at once
image size to choose automatic or choose something specific if you get "artifacting"
google for size of facebook, twitter headers etc. so you can tailor your banner to where it's going up
facebook banner is 851 x 315 pixels
formats for web delivery: jpg, png, gif
WebM and WebP???
under export, choose save for web (legacy) alt+ shift+ ctrl +s
four options will pop up: original, optimized, 2-up, 4-up (4 options in a row for comparison)
under preset you can choose to look at all compression formats
should look like original but be unmessable
take quality down to point where it's just starting to pixellate with banding and graininess (example is quality 52), put slight blur on to remove last bit of banding on the image (example is .3)
"eyeballing" the same is the goal
gif goes on colours and creates pronounced banding.  It works best with flat colours and it lousy with gradients
gif works well with animation
PNG-8 looks similar to gifs
PNG-24 doesn't look that nice and is still a large file when jpg brought the file size down quite low.
1st golden rule: anything with gradiated colours, go with jpg, anything with vector, go with png
photographs don't look good in png when you're compressing
when 2D artwork/vector is brought down to jpg it starts to band, gif is best for vector line art
images with transparencies should be saved as PNGs.  could use gifs, but they don't look good in websites.







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