mail chimp
blog post: creating an effective facebook ad campaign
This is geared towards people selling stuff but isn't that basically what a pitch is? And if you've got a show you want people to watch and that show is on the internet, why wouldn't you do your marketing to people who are ALREADY there? I'm starting to see the possibilities for this. Because I'm not doing a kickstarter campaign where I just try to guilt people I already know into funding my production costs; the reach must go further that people I already know.
crowdfunding community blogs
children's show crowdfunding for 200k
10 best crowdfunding sites for movies
Kids book makes crowdfunding history
The most successful educational tool to source capital from crowdfunding, Reading Rainbow is a children’s TV series with an emphasis on early reading. The show premiered in 1983 and continued until it was canceled in 2006. In May 2014, LeVar Burton, a former executive producer of the show, launched a crowdfunding campaign on Kickstarter to make Reading Rainbow accessible online and on streaming devices to a new generation of young readers. The campaign raised $5.4 million, surpassing LeVar Burton’s initial $1 million goal. Reading Rainbow also received an additional $1 million donation from comedian Seth MacFarlane, who pledge the donation if the crowdfunding campaign reached the $5 million mark, which makes Reading Rainbow’s total pot $6.4 million. Currently, the Reading Rainbow App has consistently topped ranks as the best and most popular education kid’s app for iPads. Reading Rainbow has also been made available for free to thousands of disadvantaged classrooms.
Advice from first guy to crowdfund a TV showKICKSTARTER WILL TAKE OVER YOUR LIFE
PROVIDE REAL INCENTIVE FOR PEOPLE TO BACK YOU
WARNING: THE COSTS OF FULFILLING REWARDS ADD UP
BUT FULFILLMENT AS PROMISED IS A MUST
PROMOTE YOUR KICKSTARTER WITH LOTS OF COMPELLING CONTENT
PEOPLE DONATE EARLY AND LATE IN THE PROCESS
THE MONEY YOU RAISE ON KICKSTARTER MIGHT NOT BE ENOUGH
ASK KICKSTARTER FOR ADVICE
YOU CAN’T STOP YOUR FAMILY FROM DONATING TO YOUR KICKSTARTER
I'm going to leave this research here until I'm ready to start making sense of it.
No comments:
Post a Comment